Plain answers to common questions.

We ask ChatGPT, Gemini and Claude the questions your customers ask, six times each. Then we record which businesses they name and which sources they cite.

Assistants rarely give the same answer twice. One screenshot can mislead in either direction. Repeated runs show which businesses are named reliably and which appear only now and then.

ChatGPT, Gemini and Claude, used the way a customer would use them. If your customers favour another assistant, tell us and we will say whether we can include it.

No one can promise that. Each assistant decides what to say. We find the sources it cites for your questions, fix what we can on your site and listings, and measure again so you can see what changed.

Only the companies behind them know the full process. What we can see is each answer and the sources it cites. That is what we record, and it is where improvement starts.

Yes. There is no charge and no obligation. If the results point to work worth doing, we explain the paid audit and you decide.

Your business name, your website, the area you serve and three questions a customer might ask an AI assistant. Nothing else.

We run every check by hand and reply by email when it is done. We do not promise a turnaround time.

We use it only for your check. It reaches us by email, through your provider and ours. We do not add you to a mailing list.

The free check's method on more of your questions, then the work: listings on the sources the assistants cite, structured business data and clearer answers on your site. After 30 days we run the same questions again.

It depends on the number of questions, locations and fixes. We agree scope and price by email before any work starts.

Web applications, mobile apps and the backend services behind them, plus integrations between tools you already use. We take on work that a small team can deliver and maintain well.

Yes. We can build alongside them, take over one bounded piece of work, or hand our work over with notes they can use.

With an email describing the problem. We reply with questions, then a short written proposal: what we will build, what done looks like and what is out of scope. Price is agreed before any work starts.

Seral Labs Ltd is a private limited company registered in England and Wales, company number 16935247. Its record is public on Companies House.

None through forms, because there are none, and the site uses no analytics or advertising trackers. When you email us, your message is handled by your email provider and ours.